Our Services
Media (for Out-Of-Home)
For innovative and conventional out-of-home related dynamic and static platforms, including transit, conventional outdoors, programmatic, digital, streaming, print, and radio, we offer a range of services (direct and facilitation) but not limited to the below:
- Media Planning
- Media Buying
- Channel Partner Management
- Campaign Execution
- Campaign Monitoring
- Campaign Evaluation
Strategy / Research
We provide services involving strategy and research inputs pertaining to market and media dynamics in relation to your marketing goals and objectives and your audience metrics. The idea is to help you with a neutral assessment of current scenarios, provide a strong understanding of customer motivations and aspirations, and plan for improvements and innovations. The idea is to facilitate triggering of any possible market opportunities that can be used to give your business a competitive advantage.
Through various forms of research, we will collect and evaluate data on:
- Market & Media dynamics and trends
- Target markets
- Customer purchase decisions
- Product sales
- Industry benchmarks
Achieving brand awareness is a major factor in the success of your marketing plan. We will provide inputs on market and media dynamics in a cost-effective manner, in order to facilitate maximum brand reach and highest level of brand awareness possible. Our philosophy is to ensure you are getting the most value.
We develop marketing strategies around your brands’ goals while providing the media plans to achieve quantifiable results. Through meticulous research and focus, we build strategies and plans that are creative and distinguish your business from the competition.
Creative (for Out-Of-Home)
You require your creative strategy to lend itself to all formats of Out-Of-Home platforms available - static and dynamic, lit and non-lit…We provide creative services to ensure that your creative strategy is applied/ customised to the defined OOH platforms…To ensure brand visibility, relevant audience engagement and response generation.
Branding & Creative Placement aligned to OOH context:
Our creative team has the experience and expertise to align your branding strategy to OOH formats such that it creates the necessary visibility and generates the relevant impact to relevant audiences. The aim is to deliver your brand message in a concise, clear, and memorable manner.
Messaging aligned to OOH context:
Our creative team has the experience and the expertise to align your campaign messaging strategy to OOH formats such that the brand’s/product’s unique selling proposition is highlighted and in focus for the relevant target audiences…defining your identity and distinguishing you from your competition.
Brand Positioning aligned to OOH context:
You require to find the perfect spot in the marketplace for your brand relative to your brand’s competition. We have the experience and expertise to make your brand distinct and connect your brand with consumers in relation to OOH formats.
We’d love to hear about your brand challenges and suggest a fitting solution.